Shiba Inu Jumps 40% in a Day on Domestic Buying — Even a “Kimchi Premium” Emerges — What Drove This Rally
On July 26, the meme coin Shiba Inu (SHIB) surged more than 40% in a single day with no clear catalyst, drawing sharp attention across the crypto market. On Upbit, the price rose from 0.006070 KRW on July 25 to 0.008500 KRW by the afternoon of the 26th, and that day’s trading volume hit roughly $380 million — the highest in recent months. What stands out is that no clear positive news could be identified to explain the spike. There was no partnership announcement, no major update, and no celebrity mention — the price simply rose 40% on buying pressure alone.
The most notable feature of this rally is that it moved independently of the broader meme coin sector. Over the same period, Dogecoin, the sector’s bellwether, rose only about 6%, and other major meme coins gained roughly 10% at most. The fact that Shiba Inu alone posted nearly four times that gain suggests this wasn’t a case of sentiment spreading across the whole sector, but rather buying pressure concentrated on a single token.
The source of that buying pressure is being traced back to domestic Korean investors. CoinDesk reported that more than 10% of the total trading volume during this rally occurred on Upbit alone, and that a “kimchi premium” — where the same asset trades at a higher price in Korea than abroad — emerged at the same time. The price pattern itself also resembled typical Korean retail trading behavior: after the initial spike, the price moved sideways for about nine hours before jumping again during Asian trading hours. This pattern lends weight to the idea that real-time buying by Korean retail investors, rather than overseas institutions or algorithmic trading, drove the price higher.

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Behind this surge was also a large wave of losses among short sellers. In the derivatives market, roughly 2,300 traders holding about $6 million worth of Shiba Inu and “1000SHIB” futures short positions were forcibly liquidated. It’s likely that this cascade of short liquidations — a so-called “short squeeze” — amplified the rally, as the buying pressure generated by forced liquidations pushed the price even higher. The fact that such a large price move could occur in such a short time without a clear catalyst points to this derivatives-driven liquidation mechanism as a key underlying factor.
To gauge where this might head next, a few indicators are worth watching. First, since this rally was concentrated among domestic investors, how quickly the kimchi premium narrows will be a meaningful signal — a fast narrowing would suggest domestic buying is cooling off, while a persistent or widening premium would suggest continued inflows from Korea. It’s also worth watching whether other meme coins, including Dogecoin, belatedly join the rally through sector rotation, since a single token’s surge often triggers rotational buying across the meme coin space.
Shiba Inu was created in 2020 by an anonymous developer known as “Ryoshi,” positioned as a “Dogecoin killer” built on Ethereum. It later built its own layer-2 network, Shibarium, in an attempt to move beyond being a pure meme coin. Even so, the market still largely views it as an asset driven more by retail investor sentiment and social media buzz than by ecosystem utility. Given this structural characteristic, sudden spikes without clear catalysts — like this one — are likely to recur. Various crypto analysis sites offer algorithm-based price projections, but these figures are essentially mechanical extrapolations of past volatility patterns and should not be taken as guarantees of future price movement.

In the end, the available analysis suggests this surge looks less like a fundamental shift and more like a short-term event driven by a concentration of domestic buying combined with short liquidations. Given the high volatility inherent to meme coins, it’s also worth remembering that rallies like this have often been followed by equally sharp corrections. This article is not investment advice, and given that cryptocurrency is a high-volatility asset class carrying significant risk of principal loss, any investment decision should be made carefully and at one’s own responsibility.